Tag Archives: mac

.net, apple, mobile

Why developers need a Mac

18 Comments

I am by no means an Apple fan. For one thing, I find Windows (and Linux) stable and fast, so you are not going to hear me argue that my computing life was transformed once I made that Switch (with a capital letter). Admittedly that is partly because I am familiar with how to fix and tune Windows and remove foistware, but it is not that hard. For another, I am not an admirer of Apple’s secretive approach, or the fact that most requests for comment from journalists are responded to with silence. For a third, I dislike the notion that all apps for its popular mobile platform must be distributed through the Apple store and subject to a fee, now extended to in-app upgrades and subscriptions as well as initial sales. There is also much that I admire about Apple’s platform, but I hope I have convinced you that I am not so bedazzled by the company that I am unable to think coherently about its products.

Nevertheless, I have run a Mac alongside Windows for years now, and I find myself needing it increasingly. Here are four reasons.

The first is that sooner or later you will need to build or test an app for the Mac or, more likely, for iOS. You can only do so using a Mac (leaving aside the exciting world of the hackintosh). This is because Apple only provides the iOS SDK and simulators for its own operating system.

As an aside, I recently spoke to Keith Varty who is evangelising Windows Phone development at Nokia. I asked about the issue of Visual Studio only running on Windows, was that an obstacle for developers using a Mac? He pointed out that it is the same in reverse with Apple, you need a Mac to develop for the iPhone. In fact, it is easier to develop for Windows using a Mac, thanks to the existence of excellent PC emulators, than it is to develop for a Mac using Windows. In any case, special rules apply for Apple.

Second, other than in the most closed internal environments, some of your users will have a Mac or at least an iPad or iPhone. A few years back both developers and system administrators could get away with a deliberate ignorance of Apple computers, saying they are “not supported” or “untested” or just “I have no idea.” That is no longer acceptable (if it ever was) and it is important to test apps on a Mac where that is appropriate, as with web or cross-platform Java or Adobe AIR applications, and more generally to get a feel for how things work on a Mac so that you can respond intelligently to users.

Third, in many areas of development Macs are now dominant. This means that Windows-only developers may be disadvantaged. Today, for example, I was researching Sencha products and came across this:

image

Yes, to get the preview developer tools for Sencha Touch 2, you need a Mac. No doubt Windows versions will follow, but there are times when you need a Mac just to keep up with the latest technology.

Fourth, and this is the most difficult point to make, it is valuable to spend some time on a Mac to avoid bad assumptions about usability. One example that comes to mind is version control. On Windows there is no problem using Git, or Subversion, or any number of systems including Microsoft’s Team Foundation Server installed either locally or on its own server. There is some setup involved though. On a Mac with the latest Xcode, you will find a checkbox in the new project wizard:

image

It is built-in. There is nothing more to do other than check this box. And yes, I know it is pretty easy to use Subversion or Git on Windows – though I would never describe a Team Foundation setup as trivial – but I am talking about the usability of a single checkbox. If you are thinking about the design of your own UI then spending some time on a Mac is though-provoking and likely to be beneficial.

By the way, some other parts of Xcode are less usable than Visual Studio so do not read too much into this example!

Another example which comes to mind is installing a web server. Windows has IIS, which is a good web server, and you can enable it on Windows 7 by going to Control Panel, Programs, Turn Windows Features on and off, and then waiting while the dialog populates, and then checking which bits of IIS you want to install:

image

Not difficult, though the intricacies of which Application Development Features you need may require some research. But here is how you set up Apache on a Mac. Go to System Preferences, and check Web Sharing. Apache is now up and running, and on my Mac Mini it started instantly:

image

I am sure there are many more examples, and even examples where Windows has better usability than then Mac (I miss the thumbnail previews in the task bar) but my point is this: it pays to have experience beyond Windows from which to evolve your own user interface ideas.

Post sponsored by Monster for the best in IT Jobs.

apple, professional, software development, Uncategorized

Review: JetBrains AppCode for Objective C

8 Comments

I have been trying out JetBrains AppCode, a new IDE for Apple’s Objective C. The company is best known for its IntelliJ IDE for Java, and AppCode essentially takes the same core IDE and reworks it for Objective C. AppCode is itself a Java application, but unless you have a religious objection to this I doubt you will find it a problem: I found it perfectly snappy and responsive on my machine, a 2.3 Ghz Core i5 with 8GB RAM.

Installation was a snap, as Mac users expect.

image

One thing I discovered immediately is that AppCode is not a replacement for Xcode, the official Apple IDE. The Apple SDKs are delivered with Xcode, and AppCode requires it. An AppCode project is also an Xcode project.

image

This is particularly important if you want to use Interface Builder, the Xcode visual designer, since AppCode has no equivalent. Double-click the .xib file and it opens in Xcode. This is a disorientating at first, but in practice I found it convenient to be able to switch between the two IDEs.

So why bother with AppCode, when Xcode is free? It is certainly not essential, but my view is that tools which save time or improve quality are worth the investment. Whether AppCode will do this for you will depend on how you work and whether you have any frustrations with Xcode, which improved considerably in version 4. Out of the box, Xcode has integrated Git or Subversion source code control, unit test integration, refactoring including Rename, Extract, and Encapsulate, the aforementioned Interface Builder, and a ton of other features. Sticking with Xcode is a safe choice.

That said, AppCode feels leaner and less cluttered than Xcode. It also has many additional productivity features in the editor. JetBrains’ IDEs are well known for refactoring, and while AppCode is not as rich as IntelliJ IDEA in this respect, it does have a more than Xcode.

Another strong feature is code generation. Press Command + n in the editor, and a context-sensitive Generate menu offers various time-saving options. I like the way I can type a new method in an implementation file, press Alt + Enter, and select Declare method in the interface to add it automatically to the interface file; or type it first in the interface and have it implemented automatically. It pays to learn the keyboard shortcuts

Live templates let you type an abbreviation and expand it to a block of code, which you then tab through to edit. Type for, select the template, press tab, and AppCode will create a for loop; press tab again to edit the variable name and the number of iterations. You can customise and create your own Live templates in the AppCode Preferences dialog.

image

There are also a ton of performance tools in AppCode [update: note these are links to Xcode tools].  Choose Profile from the Run menu and choose what you want to analyse:

image

then run your app

image

You can also do static analysis according to customisable rules.

There is a debugger which works as you would expect including stack trace and variable inspection.

The best thing I can say about AppCode is that it is a pleasure to use. It does not throw up unnecessary dialogs, it works logically, and the tools are easy to use and configure. I have not always found this to be the case with Xcode, and if you spend a significant amount of your time on Objective C development then I recommend grabbing the trial download to discover if it will speed your work.

Post sponsored by Monster for the best in IT Jobs.

apple, delphi, development, software, software development

Delphi XE2 FireMonkey for Windows, Mac, iOS: great idea, but is it usable?

19 Comments

I am sure all readers of this blog will know by now that Delphi XE2 (and RAD Studio XE2) has been released, and that to the astonishment of Delphi-watchers it supports not only 64-bit compilation on Windows, but also cross-platform apps for Windows, Mac OS X and even iOS for iPhone and iPad (with Android promised).

I tried this early on and was broadly impressed – my app worked and ran on all three platforms.

image

However it is an exceedingly simple app, pretty much Hello World, and there are some worrying aspects to this Delphi release. FireMonkey is based on technology from KSDev, which was acquired by Embarcadero in January this year. To go from acquisition to full Delphi integration and release in a few months is extraordinary, and makes you wonder what corners were cut.

It seems that corners were cut: you only have to read this post by developer and Delphi enthusiast Chris Rolliston:

To put it bluntly, FireMonkey in its current state isn’t good enough even for writing a Notepad clone (I know, because I’ve been trying). You can check out Herbert Sauro’s blog for various details (here, also a follow up post here). For my part, here’s a highish-level list of missing features and dubious coding practices, written from the POV of FireMonkey being a VCL substitute on the Mac (since on OS X, that is what it is).

Fortunately I did not write a Notepad clone, I wrote a Calculator clone, which explains why I did not run into as many problems.

Update: See also A look at the 3D side of FireMonkey by Eric Grange:

…if you want to achieve anything beyond a few poorly texture objects, you’ll need to design and write a lot of custom code rather than rely on the framework… with obvious implications of obsolescence and compatibility issues whenever FMX finally gets the features in standard.

There has already been an update for Delphi XE2 which is said to fix over 120 bugs as well as an open source licensing issue. I also noticed better performance for my simple iOS calculator after the update.

Still, FireMonkey early adopters face some significant issues if they are trying to make VCL-like applications, which I am guessing is a common scenario. There is a mismatch here, in that FireMonkey is based on VGScene and DXScene from KSDev, and the focus of those libraries was rich 2D and 3D graphics. Some Delphi developers undoubtedly develop rich graphical applications, but a great many do not, and I would judge that if Embarcadero had been able to deliver something more like a cross-platform VCL that just worked, the average Delphi developer would have been happier.

The company must be aware of this, and one reading of the journey from VSCene/DXScene to FireMonkey is that Embarcadero has been madly stuffing bits of VCL into the framework. Eventually, once the bugs are shaken out and missing features implemented, we may have something close to the ideal.

In the meantime, you can make a good case for Adobe Flash and Flex if what you really want is cross-platform 2D and 3D graphics; while VCL-style developers may be best off using the current FireMonkey more for trying out ideas and learning the new Framework than for real work, pending further improvements.

On the positive side, even though FireMonkey is a bit rough, Embarcadero has delivered a development environment for Windows and Mac that works. You can work in the familiar Delphi IDE and code around any problems. The Delphi community is not short of able developers who will share their workarounds.

I have some other questions about Delphi. Why are there so many editions, and who uses the middleware framework DataSnap, or other enterprisey features like UML modeling?

There appear to be five editions of Delphi XE2: Starter, Professional, Enterprise, Ultimate and Architect, where Architect has features missing in Ultimate – should the Ultimate be called the Penultimate? It breaks down like this:

  • Starter: low cost, restrictive license that is mainly non-commercial (you are allowed revenue up to $1000 per year). No 64-bit, no Mac or iOS. $199.00
  • Professional: The basic Delphi product. Missing a few features like UML diagramming, no DataSnap. Limited IntraWeb. $899.00.
  • Enterprise: For more than double the price, you get DataSnap and dbExpress server drivers. $1,999.00
  • Ultimate: Adds a developer edition of Embarcadero’s DBPowerStudio. $2999.00
  • Architect: Adds more UML modeling, and a developer edition of Embarcadero’s ER/Studio database modeling tool. $3499.00

The RAD Studio range is similar, but adds C++ Builder, PHP and .NET development. No Starter version. Prices from $1399.00 for Professional to $4299.00 for Architect. The non-Ultimate Ultimate is $3799.00.

All prices discounted by around 40% for upgraders.

The problem for Embarcadero is that Delphi is such a great and flexible tool that you can easily use it for database or multi-tier applications with just the Professional edition. See here, for example, for REST client and server suggestions. Third parties like devart do a good job of providing alternative data access components and dbExpress drivers. I would be interested to know, therefore, what proportion of Delphi developers buy into the official middleware options.

As an aside, I wondered about DataSnap licensing. I looked at the DataSnap page which says for licensing information look here – which is a MIDAS article from 2000, yes Embarcadero, that is 11 years ago. Which proves if nothing else what a ramshackle web site has evolved over the years.

Personally I would prefer to see Embarcadero focus on the Professional edition and improve humdrum things like FireMonkey documentation and bugs, and go easy on enterprise middleware which is a market that is well served elsewhere.

I have seen huge interest in Delphi as a productive, flexible, high-performance tool for Windows, Mac and mobile, but the momentum is endangered by quality issues.

apple, delphi, professional, software development, windows

Delphi team focusing on FireMonkey, VCL winding down?

3 Comments

Julian Bucknall at componnent vendor DevExpress writes a thoughtful post arguing that Embarcadero will focus on Delphi’s new cross-platform FireMonkey framework in future, and that the VCL (Visual Component Library) which has been at the heart of Delphi since its first release will receive little future investment.

Bucknall notes that ex-Borland employee Danny Thorpe tweeted about 1/3 of the Delphi VCL and IDE team being laid off in Scotts Valley, USA; while Embarcadero’s Tony De La Lama blogs about new posts in Europe. FireMonkey was originally developed in Russia.

The VCL is a mature framework by any standards (Delphi was first released in 1995), and now that the 64-bit VCL has been released the most pressing demands of developers have been met.

Further, Microsoft itself is slowing development of the Win32 API on which VCL is based, in favour of the mobile and touch-friendly Metro user interface and the new Windows Runtime on which it is built. The VCL will never adapt to Metro, but FireMonkey might do so. The Windows Runtime has an API which is represented by metadata in same format used by .NET’s Ildasm. If Embarcadero can adapt Delphi to read this metadata so that you can easily call the API, then a Delphi for Metro seems plausible, but it would not use the VCL.

Delphi already works well for Windows applications, so from Embarcadero’s point of view, growth will come from cross-platform and mobile development using FireMonkey.

The main snag is that unlike the VCL, FireMonkey is far from mature, and developers are complaining about lack of documentation as well as limitations in the current implementation.

There is also a philosophical difference between VCL and FireMonkey. VCL is a “heavyweight” GUI framework in that it depends on native Windows controls, with the advantage that you get a truly native look and feel in your Delphi application. FireMonkey is a “lightweight” GUI framework which renders the UI entirely through custom drawing, which is great for cross-platform consistency, but poor if you want a native look and feel. Performance-wise, and despite the name, heavyweight frameworks often feel faster because native controls are optimised for the operating system.

The key question then: will FireMonkey be as good for cross-platform, as the VCL has been for Windows? Based on my first experiments I am not sure at the moment, though I expect it to improve. I would be interested in views from others who have worked with it.

apple, microsoft, mobile, professional, windows

Reports of 19% decline in Western European PC market show structural change

4 Comments

As if we needed telling, a new Gartner report shows a steep decline in the PC market in Western Europe. A “PC” in this context includes Macs but excludes smartphones and what Gartner called “media tablets”, mostly Apple iPads. A few figures comparing shipments in the second quarter 2011 with the same period in 2010:

  • Total PC sales down 18.9%
  • Netbook sales down 53%
  • Desktop PCs down 15.4%
  • Apple up 0.5%
  • Consumer PC market down 27%

What interests me here is not so much the normal ebbing and flowing of the PC market, but structural change indicating a switch away from PCs and laptops to more lightweight mobile devices. I believe this is evidence of that, though the economy is weak and extending the life of existing PCs is an obvious saving both for businesses and consumers.

Still, the dramatic decline in netbook sales suggests that consumers really are buying the more expensive iPad in preference. If you believe that consumers are to some extent ahead of business in their technology choices, then we can expect more of the same in the corporate market too.

No doubt alarm bells have been ringing in Microsoft’s Redmond headquarters for some time. The company is betting on Windows 8 to rescue its operating system from permanent decline, which is why next month’s BUILD conference is so critical. Nevertheless, it will be a year or so before we get new-style tablets running Windows 8, so will it be too late? I tend to think not, just because of the strength of Microsoft in the business world and the importance of Windows for existing applications, but it is interesting to speculate.

One factor which you can argue either way, in terms of Microsoft’s prospects, is that non-iPad tablets seem to be struggling. HP’s TouchPad and RIM’s PlayBook seem to be selling poorly. Google Android looks more hopeful though overshadowed by legal concerns from multiple sources. In Australia and parts of Europe Apple has successfully barred or delayed sales of Samsung’s Galaxy Tab 10.1, though the latest news is that the ban has been lifted outside Germany.

See also: Fumbling tablet computing – Microsoft’s biggest mistake?

apple, development, open source, professional, software development

Building PasswordSafe for the Mac: Lion development hassles

10 Comments

I am doing some work on a Mac at the moment. On Windows I store passwords in PasswordSafe, an open source utility that works well, so I wondered if I could access my PasswordSafe database from the Mac.

image

I could have run the Windows version in Parallels, which I have just installed, but I figured a Mac version would be more convenient. I didn’t see a Mac build among the downloads, but PasswordSafe is cross-platform, so I downloaded the source to do a quick compile.

I was glad to find README.MAC.DEVELOPERS.txt in the PasswordSafe source and set to work. The first task is to download wxWidgets, a cross-platform GUI library, so I went off to download that. Ran the osx-build-wx script as instructed. Result: error message stating C compiler cannot create executables.

The problem seems to be that PasswordSafe expects GCC 4.0 but the latest Xcode installs GCC 4.2. The solution suggested here is to remove Xcode 4, install Xcode 3, and then reinstate Xcode 4. There are related issues concerning PPC fat binaries and older versions of the Mac SDK.

That solution seemed risky and ardous to me, and I remembered that I still had an old Mac Mini from which I was forced to upgrade in order to install Lion, the latest OS X. I hooked it up, removed Xcode 4, installed Xcode 3, and set to work again.

I get the impression not many people build PasswordSafe for the Mac. The first issue I discovered was that the steps in in the README.MAC.DEVELOPERS.txt don’t mention that after running osx-build-wx you also have to run make in order to build static libraries. That was easy though. The next thing is to load the supplied PasswordSafe project into Xcode and build.

I did that but got an error – the linker could not resolve SizeRestrictedPanel. The fix was to add SizeRestrictedPanel.cpp and SizeRestrictedPanel.h to the project. PasswordSafe then built and seems to work fine, on Lion as well as earlier versions of OS X, though there are a few cosmetic issues. You can see from the image that the caption for the New Database button is slightly awry.

If anyone wants my build, it is here. There is also a Java version, and some people have success with that on the Mac.

apple, microsoft, security, windows, windows 7

Parallels Desktop 6 for Mac: nice work but beware Windows security settings

I’ve just set up Parallels Desktop 6 on a Mac, in preparation for some development work. Installed Parallels, created a new virtual machine, and selected a Windows 7 Professional with SP1 CD image downloaded from Microsoft’s excellent MSDN subscription service.

The way this works is that you install the Parallels application and the create a new virtual machine, selecting a boot CD or image. Next, you have a dialog where you select whether or not you want an Express installation. It is checked by default. I left it checked and proceeded with the install.

image

The setup was delightfully smooth and I was soon running Windows on the Mac. I chose a “Like my PC” install so that Windows runs in a window. The alternative is to hide the virtual Windows desktop and simply to show Windows applications on the Mac desktop.

Everything seemed fine, but I was puzzled. Why was Windows not installing any updates? It turns out that the Express install disables this setting.

image

It also sets user account control to an insecure setting, where the approval dialog does not use the secure desktop.

image

The Parallels Express install also sets up an Administrator account with a blank password, so you log on automatically.

No anti-virus is installed, which is not surprising since Windows does not come with anti-virus software by default.

These choices make a remarkable difference to the user experience. Set up was a pleasure and I could get to work straight away, untroubled by prompts, updates or warnings.

Unfortunately Windows in this state is insecure, and I am surprised that Parallels sets this as the default. Disabling automatic updates is particularly dangerous, leaving users at the mercy of any security issues that have been discovered since the install CD was built.

In mitigation, the Parallels user guide advises that you set a password after installation – but who reads user guides?

If you uncheck the Express Install option, you get a normal Windows installation with Microsoft’s defaults.

These security settings are unlikely to matter if you do not connect your Windows virtual machine to the internet, or if you never use a web browser or other Internet-connected software such as email clients. If you do real work in Windows though, which might well include Windows Outlook since the Mac version is poor in comparison, then I suggest changing the settings so that Window updates properly, as well as installing anti-virus software such as the free Security Essentials.

delphi, development, embarcadero, iphone, professional, software development

Delphi for Windows, Mac and iOS: screenshots and video of cross-platform development

14 Comments

Embarcardero is drip-feeding information about its forthcoming RAD Studio XE2 in an annoying manner; nevertheless the product does look interesting and promises cross-platform native code apps for Windows 64-bit, Windows 32-bit, Mac OS X and Apple iOS. I have grabbed some screens from a video recently posted by Embarcadero’s Andreano Lanusse; the video is also embedded below.

Here is Delphi XE2 showing a FireMonkey application in the designer. FireMonkey is a new cross-platform GUI framework.

image

Note the list of target platforms on the right. If you squint you can see 64-bit Windows, OSX, and 32-bit Windows.

image

How do you compile for the Mac? It is clear from the demo that Lanusse is running in a VMWare virtual machine on a Mac. He also has a Remote Profile option set to target the host Mac:

image

He then refers to a “Platform assistant” which you can see running in a terminal window on the Mac.  He is then able to compile and run from the Windows IDE:

image

Finally, he targets iOS, though this is a separate project, not just another target. The process exports the project to Xcode, Apple’s Mac and iOS IDE:

image

Next, we see the app running on the iPad simulator:

image

The ability to target the Mac is nice to have, but I suspect it is iOS that will attract more interest, given the importance of Apple’s mobile platform.

Here’s the complete video where you can perhaps puzzle out a few more details.

Update: there is also some Q&A in the comments here.

Graphics rendering is Direct2D or Direct3D on Windows, OpenGL on Mac. FireMonkey renders all components through the graphics API, it does not support use native OS components, though Embarcadero’s Michael Swindell says:

FireMonkey client area controls are rendered by OpenGL on Mac, but appear and work just like Cocoa controls – or however you want them to. There are many different Cocoa UI styles in OSX apps, and Firemonkey can render any of them – including iTunes, or Prokit which is an Apple UI style for Pro apps like Final Cut, not available to devs via Cocoa. Windows are Cocoa Windows and the client areas and all user controls are rendered by OpenGL in HD(2D) or 3D. Menus are std and rendered by Cocoa in the menu bar, and common dialogs are rendered by Cocoa. If the “true OSX” look isn’t for you, you’re welcome to use any included Style, download a custom style, or create your own custom style.

Swindell also addresses the matter of Linux and Android:

We do plan Linux and Android. But no eta yet until we get Win/OSX/iOS out. We would also like to provide language bindings for other languages.

Finally, a bit more about that Platform Assistant:

Developer requires a PC and a Mac (or Mac with VM running Windows). You will develop on Windows, and use the platform assistant (PA running on your Mac) to compile natively to your Mac and the PA handles debugging communication between the Mac and your IDE running on Windows. Delphi (or C++Builder) and Firemonkey create compiled stand alone OSX executables that you can sell/distribute to your users. They are native Mac apps. They “copy install” and run like any other Mac app, or you can use a Mac installer if you like.

delphi, embarcadero, professional, software development

What’s coming in Delphi RAD Studio XE2: more details of 64-bit and Mac announced, introducing FireMonkey

10 Comments

Embarcadero’s David Intersimone has posted more details of what is coming in the new version of Delphi and RAD Studio XE2, to tie in with an international publicity tour.

One intriguing comment is a reference to FireMonkey:

with FireMonkey, the GPU-powered next-generation application platform, you’ll be able to create visually stunning HD and 3D business applications

Here is the teaser list of features:

  • Create GPU-powered FireMonkey applications
  • Build 64-bit Delphi applications
  • Create a single application and target both Windows and OS X
  • Extend your multi-tier DataSnap applications with new mobile and cloud connectivity in RAD Cloud
  • Connect any visual element to any type of data using LiveBindings™
  • Modernize the look and feel of your Windows applications with VCL styles
  • Create mobile-optimized web applications and standalone apps for iOS and Android devices using RadPHP

Hmm, so RAD Studio XE2 is targeting iOS and Android not with Delphi, but with RadPHP. That suggests some sort of HTML and JavaScript approach rather than a true native executable.

I was not greatly impressed with Delphi for PHP when I first looked at it. That was four years ago though, and since then Embarcadero has acquired Qadram, the third-party developer behind Delphi for PHP, so I would expect something more worthwhile in the forthcoming new version.

Update: Embarcadero’s Andreano Lanusse has posted more details about FireMonkey.

adobe, apple, microsoft, software, software development

Living in an App Store world: what are the implications?

A few recent events prompt some reflections on the rise of app stores and the implications for developers and for the IT industry.

One is Apple’s OS X Lion release, available only through the Mac App Store; and the removal of the optical drive on the Mac Mini, making it hard to install shrink-wrap software.

Another is Adobe’s closure of its InMarket service and AIR Marketplace app store. Some app stores are doing better than others.

A third is TechCrunch reporting that book apps such as Nook and Kindle are being hobbled or removed from the Apple iOS store. While I cannot verify this at the moment – I still see the Kindle app in the store, and it still has a link to the Kindle web store – it is in tune with Apple’s announcement in February:

… publishers may no longer provide links in their apps (to a web site, for example) which allow the customer to purchase content or subscriptions outside of the app.

Enforcing this on an app such as Kindle promotes Apple’s own iBooks app and store.

There are lots of app stores out there, though one fewer with the forthcoming closure of AIR Marketplace, but how many of them matter? Here is my pick of the top three:

  • Apple iOS and Mac App Store – arguably two different stores, but since you access them with the same account I bracket them together.
  • Google Android Market – not a lock-in like Apple’s store, but still the primary store for Android.
  • Windows vNext marketplace – how this will work is not yet public, but the existence of a new app store in Windows 8 is widely rumoured and might be expected to tie in with what is already in place for Windows Phone 7.

Perhaps I am overstating the importance of the Windows 8 marketplace, given the failure of the Windows Vista marketplace, but given that Apple has now shown the way I find it hard to see how Microsoft can fail with this one.

Note that an app store is not just a marketing ploy. It is a software deployment and update tool.

App Stores score well in terms of usability. Another advantage is that users have a centralised mechanism for software updates, managed by the operating system. That is good for security, because it is unlikely to be disabled, and good for usability as it should mean fewer third-party updaters like those from Adobe, Oracle Java, Symantec and others.

App Stores typically enforce certain conditions on developers. In essence they must be well-behaved. For examples, the Mac App Store prohibits apps that request escalation to root privileges. Apple also rejects apps that use “deprecated or optionally installed technologies”, including specifically Java and by implication Adobe Flash or other runtimes.

This is great for security. In principle, if you decide that you will only install apps from the App Store, you can be confident that all your apps are well-behaved. On the Mac this is interesting; on Windows it would be a revolution.

What are the business implications though?

  • First, it is a significant source of new revenue for the operating system vendor. It gets a cut of everything.
  • Second, it gives tremendous empowerment to user ratings and reviews. On iOS or Android, if you want an app, you automatically search the app store and take note of factors such as user ratings and popularity. Most of us can figure that if there are few ratings or reviews, the app is not popular.

If you are a software company, getting high ratings and good reviews on app stores is now a key challenge, even more so than it is already with the likes of Amazon.

  • Speaking of Amazon, the third point is that app stores will not be welcomed by software resellers. They are simply being bypassed. Amazon is addressing this with its own App Store for Android; but can it really win against the official Google Android Market? Its MP3 store is better value than Apple’s iTunes, but has smaller market share.

Amazon has other business to fall back on, but specialist software resellers will be watching the growth of app stores nervously. Apple resellers in general are already hurting and diversifying, thanks in part to Apple bypassing them with releases like OS X Lion.

The app store revolution is good for users in many ways, especially as prices seem to end up lower than before, but there are worrying aspects. In particular, the ability of the operating system vendor to tilt the store in its own favour is a concern, and we will hear more complaints about that.

Finally, it is interesting to speculate how this may impact enterprise software deployment. Will Microsoft aim to link its forthcoming Windows app store to other deployment mechanisms such as System Center Configuration Manager? What about volume licensing sales, will resellers be able to keep hold of those? Maybe we will learn more of Microsoft’s story on this at the Build conference in September.