Just announced at Microsoft’s Build conference in San Francisco: a new desktop Start menu:

Note that this is not part of Windows 8.1 Update 1 (about to become available) but rather a future Windows 8.1 update. It will be free to all users.

The Start button was re-introduced in Windows 8.1, but only takes you to the Start screen. This new one runs entirely on the desktop.

Another key new feature in this future update is the ability to run universal Windows apps (which are Store apps) in a window on the desktop.

The plan to make Windows 8 a more compelling update for desktop users, and to promote Store apps to users who use keyboard and mouse and mainly desktop apps.